Eurosport to electrify audiences with behind-the-scenes 2021 film
Ahead of its evolution into the FIA ETCR – eTouring Car World Cup, the drama, innovation and emotions of PURE ETCR, the world’s first all-electric, multi-brand touring car series, will be revealed in a special documentary to be broadcast on Eurosport tonight (Tuesday, December 21). Screened at 20h00 CET on Eurosport 2 (please check local […]
PURE ETCR charges into new era with ‘switch’ to FIA ETCR – eTouring Car World Cup
Touring car racing enters an all-new era in 2022 as PURE ETCR evolves into the FIA ETCR – eTouring Car World Cup, with an expanded seven-event schedule set to showcase the mind-blowing power of electric propulsion to greater levels than ever before. Following the global interest in the world’s first all-electric, multi-brand touring car series […]
Season review – Mattias Ekström
Could the 2021 PURE ETCR season have gone any better for Mattias Ekström and CUPRA X Zengo Motorsport? Possibly not; the Swede inching into the lead of the standings after only the second event and then topping the table for the rest of the year win the world’s first all-electric, multi-brand touring car series. But […]
PURE ETCR plants over 4,500 trees as push for greater sustainability continues with EARTHDAY.ORG Canopy Project
PURE ETCR, the world’s first all-electric, multi-brand touring car championship, has taken the next step in its push towards greater sustainability in motorsport in partnership with EARTHDAY.ORG. Through EARTHDAY.ORG’s global reforestation initiative, The Canopy Project, PURE ETCR has been responsible for the planting of more than 4,500 trees and creating the resultant environmental benefits during […]
Ekström ready to electrify Dakar using PURE ETCR experience
Mattias Ekström, winner of the inaugural PURE ETCR Drivers’ title is planning to use many of the lessons learned during his maiden year of electric motorsport to full effect when he takes on the Dakar Rally in January. The CUPRA X Zengo Motorsport driver triumphed in an ultra-dramatic title decider at Pau-Arnos E-Circuit as he […]